Breaking Beach Body Ready Myths & Focusing on Fad Diets
Summer is here, and with it comes the familiar chorus of “get beach body ready” messages. Whether you’re scrolling through Instagram or nipping to the supermarket, these adverts seem to pop up everywhere, don’t they?
Here’s the thing: these “miracle” diets rarely work long-term and can actually do more harm than good.
We’re not here to flog you another quick fix. Instead, we want to help you look after the brilliant body you’ve got right now, and support you in building healthy habits that’ll stick around long after your summer holidays are over.
How to spot a fad diet?
The good news? Fad diets are pretty easy to spot once you know what to look for. Keep an eye out for any of these red flags:
- Promise rapid weight loss (we're talking dramatic results in just weeks)
- Label foods as strictly "good" or "bad" with no middle ground
- Set unrealistically low-calorie limits
- Ban entire food groups outright (goodbye carbs, apparently)
- Focus only on short-term changes rather than sustainable habits
- Require you to shell out money for special products or memberships
- Place little emphasis on moving your body and staying active
- Lack proper scientific backing to support their claims
Remember this golden rule: If a diet sounds too good to be true, it almost certainly is.
Why fad diets leave you feeling rubbish
Most fad diets work by asking you to slash your calories dramatically for a short burst. These diets are incredibly difficult to maintain – imagine trying to function on barely any fuel! What’s more, they don’t really tell you what to do once you’ve reached the “finish line.”
Most people find themselves caught in a frustrating cycle of “yo-yo dieting” – losing weight, putting it back on, feeling defeated, and then trying yet another fad diet hoping for different results. Does that sound familiar?
Beyond being nearly impossible to stick to, these restrictive approaches can actually be quite risky. They often cut out essential nutrients your body needs to function properly. Extreme restriction can leave you feeling exhausted, dizzy, constipated, or battling headaches – hardly the energetic, confident feeling you were hoping for.
Remember, you are not alone
If you’ve ever felt guilty about not being able to stick to a restrictive diet, or found yourself thinking you’ll do better “next time” – you’re responding exactly as these diet companies expect you to.
Here’s something that might surprise you: many fad diets are actually designed to fail.
The British Dietetic Association puts it perfectly: “Often these diets cannot be followed long term as many people become fed up with the rigid rules and limits.”
So if you’re seeing those “beach body ready” adverts and feeling a familiar knot in your stomach about dieting, take a deep breath. We’re here to offer you something completely different.
Make real changes that actually last
Our Beezee programmes do things differently. Rather than quick fixes, we’re all about helping you to make genuine changes that become part of your life for good. Our goal is to help you feel healthier and happier.
Fancy understanding why you eat the way you do when emotions run high? Interested in getting proper support to build new habits that actually stick? Or perhaps you’d like to rediscover how brilliant it feels to move your body in ways you genuinely enjoy?
Our expert team is here to support you in making changes that work for your real life.
